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How To Grow Your Business Online With SEO
Course Introduction
Introduction (1:30)
What is SEO? (2:50)
The benefits of SEO for long term growth (1:12)
What I'm going to be covering (1:52)
SEO Keyword Research
What are "keywords"? (1:45)
Competitor keyword research (8:49)
Keyword opportunity research (5:06)
Competitor Research
Why competitor research is essential for your success (1:31)
How to do competitor research (13:09)
The Perfect SEO Content Strategy
Intro to the perfect content strategy (1:03)
Silo (pillar) pages (6:39)
Sub-category cluster pages (4:48)
How to outline pillar and cluster pages (3:45)
How to optimize your pages for SEO (16:54)
Off Page SEO Strategies
On-Page Vs Off-Page SEO (3:32)
Social Signals (8:59)
Intro to backlinks (1:35)
Different types of backlinks (9:23)
Guest post link building (7:55)
Broken link building (6:48)
Press release backlinks (3:39)
Local SEO
Google My Business optimization (10:05)
Local Citations (7:17)
How to Track and Analyze your Results
Setting up Google Search Console (6:05)
Tracking results in Ahrefs (2:22)
Helpful SEO Tools and Websites
WordPress SEO plugins (8:51)
Google Chrome SEO extensions (6:48)
Answer The Public (3:12)
Answer Socrates (1:33)
ubersuggest (5:28)
Transcribe your videos for SEO content (5:52)
What's Next
Next Steps You Can Take (2:44)
Course Downloads and Files
Complete SEO Checklist
Link Building Spreadsheet
Links Mentioned In Course
BONUS: Google My Business Secrets E-book
Silo (pillar) pages
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